“For those who seize on the small-business angle, it’s a grand treatise on the American dream.
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“Contort yourself in the right viewing position and you can see as any number of things,” writes IndieWire’s Steve Greene in a 2017 article naming Fielder’s series the greatest reality TV show ever made. Discount mall Santa photos in July, a hot dog stand prioritizing customers by the importance of where they’re going, poop-flavored frozen yogurt: These are just a handful of the more understated ideas Fielder brings to his (un)lucky participants across 32 “Nathan for You” episodes. It’s been nearly a decade since Nathan Fielder, prank comedian and graduate “from one of Canada’s top business schools with really good grades,” revolutionized reality TV with Comedy Central’s “Nathan for You.”īack in the pop culture conversation thanks to Fielder’s triumphant return in HBO’s “ The Rehearsal,” the cult favorite comedy series documented four seasons of Fielder’s - let’s say - unique efforts to help small business owners pull in customers from 2013 to 2017.Īkin to a deranged “Kitchen Nightmares,” each episode of “Nathan for You” chronicles the progress of one or more of Fielder’s outlandish ideas from ludicrous inception to amused/baffled/livid reception.
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